Paid rounds played on the Grand Strand in the spring golf season increased for the second consecutive year, and the increase was more significant in 2011.
After increasing approximately 5.5 percent in March, April and May in 2010 compared to 2009, they jumped another 8.7 percent this year over last.
Marketing initiatives have driven interest. They include an ESPN Radio campaign. Weather and an increase in direct flights may have played a part, as well. Source...The Sun News